"Right now, small brands are doing everything they can to stay afloat. And for the health of the planet, let’s hope that they do. It’s the indie labels that are making real progress towards creating a more sustainable beauty industry—and have been since before it was cool.

Rather than slowly righting the wrongs of decades-old poor production ethics, the newcomers are delivering solutions. Take UpCircle, who are utilizing other industries' by-products to build a beauty movement."