Award-winning, dermatologist-approved ✨
Award-winning, dermatologist-approved ✨
The Ingredients Behind Your Best Morning Skin ✨
Vitamin B3 strengthens the skin barrier, refines pores and evens tone overnight.
Powered by upcycled blueberry + clinically backed actives for skin that wakes up rested
✔️ Plumper, hydrated skin by morning: hyaluronic acid floods the skin overnight so fine lines look softened by sunrise.
✔️ Even, refined tone: niacinamide gets to work on uneven tone, visible pores and dullness while you sleep.
✔️ Younger-looking, protected skin: cold-pressed upcycled blueberry shields against blue light and minimises the signs of ageing.
Ingredient Deep Dive: Pro-Retinol
Why we love the upcycled blueberry inside your Night Cream.
Reason 1:
Reduces the appearance of fine lines by increasing the turnover of skin cells.
Reason 2:
Boosts hydration and supports collagen production for a more vibrant complexion.
Reason 3:
Improves skin texture, minimising the appearance of blemishes, pigmentation and dark spots.
Pro tip:
Used consistently it can also help reduce the appearance of acne scars, open pores and pitting.
to note:
Suitable for all skin types, including sensitive.
Avoid the immediate eye area.
The

Beauty Promise
Cruelty Free
Environmentaly Friendly
Sustainable
Natural
Subscribe & save 15% OFF FOREVER!✨
Night Cream with Hyaluronic Acid + Niacinamide
✔ BEST SELLER
Your skin's best night sleep
£20.39
Best-seller
The Night Cream with Hyaluronic Acid + Niacinamide is a lightweight overnight cream that nourishes, repairs and protects skin while you sleep.
Powered by cold-pressed upcycled blueberry, packed with Vitamin A and natural pro-retinol, plus niacinamide and hyaluronic acid, it works on uneven tone, fine lines and overnight hydration in one step.
Dermatologist-approved, 99% natural and gentle enough for sensitive skin. Wake up to softer, plumper, more rested-looking skin.
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✔ The UpCircle Beauty Promise
100% recyclable packaging in a glass bottle, jar or aluminium tube. Formulated without palm oil, parabens, phthalates, silicones, mineral oil and parfum. These products are natural, sustainable, vegan, cruelty-free and contain a repurposed ingredient.
Save With A Set: Day + Night Hydration Set ✨
Day + Night Hydration Set
✔ BEST SELLER
A Nourishing Trio for Day + Night Hydration
£58.99
Best-seller
Save 15% with the Day + Night Hydration Set. A nourishing trio for day and night, containing our Night Cream, Face Moisturiser and Face Oil.
Our Face Oil with upcycled coffee, rosehip and sea buckthorn brightens and nourishes through the day. Suitable for all skin types, doubles brilliantly as a hair or beard oil.
Our Face Moisturiser is a deeply hydrating, fast-absorbing cream enriched with cocoa butter and argan to soothe and protect.
Our Night Cream works overnight with upcycled blueberry pro-retinol, niacinamide and hyaluronic acid, so you wake up plumper, more even and rested-looking.
Worth £63.99, yours for £54.39 with free UK shipping.
✔ The UpCircle Beauty Promise
100% recyclable packaging in a glass bottle, jar or aluminium tube. Formulated without palm oil, parabens, phthalates, silicones, mineral oil and parfum. These products are natural, sustainable, vegan, cruelty-free and contain a repurposed ingredient.
ALL YOU NEED TO KNOW
We’re here to help!
Is this suitable for sensitive or breakout-prone skin?
Yes. It's dermatologist-approved, unscented and pH-balanced. Niacinamide refines pores and hyaluronic acid hydrates without clogging, gentle enough for sensitive skin.
Does it feel heavy or greasy?
Not at all. The formula blends lightweight humectants with nourishing oils, comfortable, never sticky. help keep skin feeling balanced and comfortable.
How long until I see results?
Most customers report softer, plumper skin within the first week. Visible improvement in tone and fine lines around 4 weeks.
Yes, glass jar and aluminium lid, both fully recyclable. No plastic.
Can I use it morning and night?
It's designed as an overnight treatment, but it's gentle enough for AM use if you prefer. For best results, pair with a lighter cream in the morning.
What is the hero ingredient?
Cold-pressed blueberry extract, rescued from the juicing industry. It's rich in Vitamin A and natural pro-retinol, the same age-defying actives you'd find in premium retinol creams, in a gentle, plant-derived form.
How long does one jar last?
Around 2 months of nightly use. A pea-sized amount is plenty.
Are your products vegan and cruelty free?
We believe all life is sacred. That's why we use only the finest plant-based ingredients, and never test on animals. We're proud to be Leaping Bunny approved!
When will I receive my parcel?
We have three options for delivery in the UK, all are fully tracked services:
Orders over £40
FREE with Tracked Standard Delivery (2 working days)
£1.99 with Tracked Express Delivery (1 working day)
£2.49 with DPD Next Day (1-2 working days)
Orders under £40
£1.99 with Tracked Standard Delivery (2 working days)
£2.99 with Tracked Express Delivery (1 working day)
£3.49 with DPD Next Day (1-2 working days)

Face Moisturiser with Vitamin E
A multi award-winning deeply hydrating, fast-absorbing face moisturiser with Vitamin E to nourish and brighten the skin.
This dermatologically approved vegan face cream is suitable for all skin types. Vitamin E rich argan powder is combined with skin-soothing cocoa butter, aloe vera and blood orange.
Inspiring, upcycling, uplifting: This facial moisturiser is made with finely-ground powder of discarded argan shells, a natural by-product of the argan oil industry and rich in antioxidant Vitamin E.
Winner of the "Responsible Beauty" award in the CEW Awards 2022, "Best Moisturiser" in the Natural Health Beauty Awards 2021. Winner in the Beauty Shortlist Awards 2021.
The UpCircle Promise
100 per cent vegan, cruelty-free, dermatologically approved and UK-made. Housed in a glass jar with an aluminium lid - fully recyclable packaging. Good for you, good for the world.

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Siblings by chance, business partners by choice!
When we discovered that more than 500,000 tonnes of coffee grounds are sent to landfill per year in the UK, my brother Will and I started collecting brewed coffee from cafes across London and transforming it into skincare products.
Now, 10 years later, we've saved 450 tonnes of coffee and rescued other
ingredients from the argan, tea, juice, olive, date and wood industries.
We're now the #1 upcycled beauty brand in the UK, backed by dermatologists and celebs. We're proud to have proven to the world that beauty products can be circular, affordable and performance-led!
- Anna and William Brightman