LSN Global - OCT 2019

  • 1 min read

"An estimated 18m tonnes of used coffee grounds are generated globally each year - a significant contribution to landfill alongside other food waste.

Recognising the scale of coffee waste, plant-based and cruelty-free brand UpCircle's skincare line repurposes coffee grounds and chai tea spices to create exfoliants and soaps.

The concentration of antioxidants in the coffee grounds intensifies after their initial use, which means consumers using UpCircle's exfoliants can tackle skin inflammation while reducing waste to landfill.

As co-founder Anna Brightman explains: 'We try to challenge people's perception of what they are considering as waste. We hope to demonstrate that these ingredients are not just as good, but could actually perform even better for their skin."